A while ago, I interviewed via email Jennifer White, the president of Be Jeweled Designs. I've admired her adorable tutus and designs for a while, since I discovered her on the internet. If you have a minute, go ahead and through her answers. It's always awesome to personify a name and turn that name into a person. Jennifer is a designer and a mom.... what a woman! Even if you have no interest in her business (don't know why you wouldn't! She has such adorable designs!)... perhaps you are starting a business of your own, you might get a few ideas from an old pro!
Thank you very much for taking the time out of your day, Jennifer!
How long have you been a work at home mom?
How many children do you have? What are their ages?
What inspired you to start Be Jeweled?
My daughter! When she about one and a half she asked me to make her a tutu. Having no clue where to start, I just sat down and made what I thought looked cute for her. She loved it. And so did my husband! He really gave me the push I needed to take my little tutu to the next level. He would come home with fabric and ribbons and say things like, "I believe in you, you are good at what you do and I know you will be big some day." How can you not try after hearing that?! So i did. I started making samples and selling them on eBay, a few at a time, and they got rave reviews. So I took the leap, created a collection, and started my own site. Now here I am two years later going strong. Without my daughter's want/need for everything girly and my husband's constant love and support I know Be Jeweled Designs would not be where it is today.
How do you promote your business?
What have been your greatest challenges?
What have been your greatest rewards?
What are your business goals for 2008?